I interrupt the scheduled interview posts to talk, again, about #DropThePlus. This will be my sixth post on the subject – don’t worry, I’m tired of it too. But it still keeps coming back, and still with the same tired arguments.
So I’m taking a different approach this time, I’ve spoken about euphemisms like “curvy sexilicious“, about listening to plus size women, about “plus size” models, about the stigma, and about the diet industries role in casting Plus Size as a bad thing. So this time I wanted to expand on why we should treat Plus Size as just a descriptor.
Bit of context for anyone new to the blog, as well as being fat, I am also short. Like really short. I’m all of 4ft 10, for my metric friends that’s 147cm. I’m diddy, tiny, petite. When I go shopping for clothes even the petite ranges are too tall for me. I’ve never met a pair of trousers I didn’t have to take up.
Now we’ve all heard of #DropThePlus, but where’s #DropThePetite? Or #DropTheTall?
You meant there’s no brand backed campaigns for those? No magazine interviews? No worldwide media furore?
Don’t all the same arguments apply?
We want all girls and women to feel better about themselves, and we’ve been told by #DropThePlus that the reason they feel bad is because using labels like Plus Size is a way of telling them they are not normal. By not fitting into the standard ranges they are unusual and therefore worth less. So the Petite and Tall ranges do the same right?
If we just got rid of those labels then suddenly we’d see models with a wider range of heights!
If we just got rid of those labels then suddenly clothing manufacturers would produce clothing for a wider variety of heights!
If we just got rid of those labels then suddenly I could walk into any standard size clothing range and find trousers that weren’t too long!
Woohoo utopia here we come!
Sign me up for the campaign.. oh wait, I forgot. There’s no #DropThePetite campaign.
Because society can see that “Petite” is merely a descriptive term. It has a practical purpose. Rather than searching through racks of clothes in the vague hope that there’ll be something that won’t make me look like a small child playing dress up I know that a Petite range, while still not 100% perfect for me, is going to be closer to my body type.
Same goes for Tall.
So why not Plus Size? Plus Size bodies, like Petite bodies, require clothes to be cut a different way. It’s not just a matter of adding more material, the way the clothing sits needs to be different.
The difference is, plus size has a stigma attached. We don’t need to get rid of plus size, we need to get rid of the stigma, and the best way to get rid of stigma is to normalise it and start treating it like we do other descriptors.
So, again, don’t #DropThePlus, #DropTheStigma.